Best Buy (BBY, +1.05%) is making nice with one of its fiercest rivals, Amazon.com (AMZN, +1.39%), to bolster its ongoing bid to be the leading retailer in the booming smart-home tech area.

The electronics retailer, enjoying a renaissance of late, announced on Wednesday it was expanding space at 700 of its stores to better showcase Amazon’s Echo as well as Google (GOOG, +1.62%)Home and how they interact with other smart home technology it sells such as Philips Hue smart light bulbs, and Nest thermostats. The strategy is Best Buy’s latest push into smart home tech: a few weeks ago, Best Buy announced a major new partnership with Vivint, a company that installs home monitoring services and solar panels

Source: Best Buy Giving Amazon and Google Store Space to Show Smart Home Tech | Fortune.com