This year, merchants will seek ways to gain greater visibility for their listings as competition grows even more fierce than it already is.
Online sellers are finding it increasingly difficult to rely solely on aggregated platforms like eBay, Amazon, and Etsy to get traffic and sales to their listings. It’s challenging to stand out in the crowd, and some sellers say buyers are not finding their listings in search results on marketplaces.
Sellers feel pressured to pay extra fees to marketplaces for Promoted Listing Ads in order to get found in search results, and those who haven’t set up their own independent stores already are exploring their options.
In this year’s Online Selling Trends feature, three experts discuss what they see in 2020 and offer some advice for sellers based on the trends they’re seeing.
Read it all at the the source: Online Selling Trends 2020: Merchants Seek Greater Visibility – EcommerceBytes