Facebook is making another big push to become the go-to platform for online shopping, giving the likes of Amazon competition in the ecommerce space.
CEO Mark Zuckerberg announced the new Facebook Shops feature on a livestream on the platform last week.
The service will allow Facebook pages to set a shop up for free, upload their catalogues, and feature specific products.
Facebook users will then be able to browse these shops, and then save or eventually purchase products directly on the social media platform.
Most of these features have already been available on Facebook in some form, but they have now been repackaged into Shops, with Zuckerberg the driving force behind the attempt to conquer ecommerce.